Real estate market trends in the Alps in 2026
The French ski resort property market continues to attract a large number of customers
Alpine property: a safe bet
Almost 90% of mountain property purchases are for seasonal rental investment. Winter sports such as downhill skiing and snowshoeing, as well as summer activities such as hiking and mountain biking, attract large numbers of visitors, creating significant year-round rental potential. [1]
Resorts such as Saint Martin de Belleville stand out, combining alpine charm with direct access to the world's largest ski area. They also offer a wide range of year-round activities.
Price trends in the French Alps
Property prices in the mountains continue to rise, although there are regional differences. The Southern Alps saw a 6% increase over the year, with average prices ranging from €2,340 per square metre for apartments to €2,534 per square metre for chalets. Prices in the Northern Alps have risen to €3,574/m² and €4,265/m² respectively, an increase of 20% in three years. The top 3 resorts in this region are Val d'Isère with colossal prices of €16,100 per square metre, followed by Megève and Courchevel with prices in the €11,000 per square metre range. [2] Saint Martin de Belleville is becoming increasingly popular, with prices ranging from €9,000 to €11,000 per square metre.
This dynamic development reflects the popularity of these prestigious resorts, often visited by an international clientele. Find out more about sales opportunities in the Vallée des Belleville on our website!
Market challenges
Although this market offers favourable prospects, it faces certain challenges. Around 31% of mountain homes have a low energy rating (F or G label). From 2025, these properties will no longer be allowed to be rented out unless they are brought up to standard. [1] However, in newer resorts such as Saint Martin de Belleville, homes are generally less affected by energy performance issues. But it's still important to choose the right property. That's why our experts are here to help you choose a sustainable property. And to optimise your property's compliance. Don't hesitate to contact them!
Global warming is also a factor, as some lower altitude resorts are suffering from a gradual reduction in snow cover, which can affect their visitor numbers. However, Saint Martin has a major advantage thanks to its proximity to Val Thorens, which guarantees snow from November to May. What's more, the region's socio-professional players are adapting by diversifying their activities, thus maintaining a solid demand for year-round rentals.
Saint Martin de Belleville, a promising future?
Located in the 3 Vallées ski area, Saint Martin de Belleville attracts a clientele seeking tranquillity and authenticity. Unlike overcrowded resorts such as Val Thorens and Chamonix, it offers a more tranquil setting while still being connected to the world's largest ski area.
This Alpine village is attracting a growing number of owners looking for a second home or to renovate traditional chalets, offering great potential for capital appreciation. What's more, the magnificent scenery and dynamic summer lifestyle ensure good rental yields all year round. [3] Collection Chalet is at your disposal if you wish to invest in a property in Saint Martin de Belleville, but also if you wish to rent a chalet for your holidays. Our catalogue of rental properties is at your disposal!
Summary of real estate trends in the Alps
For the winter of 2024-2025, the Alpine property market continues to offer attractive opportunities. The 3 Vallées resorts, such as Saint Martin de Belleville, remain attractive destinations for those looking to buy a home in the mountains, while benefiting from a strong rental market. However, energy and climate issues need to be addressed to ensure a bright future for our resort. Does this great outlook make you want to invest? Don't wait, contact us now!
[1] Welmo, « Marché immobilier des stations de ski en 2024 : faut-il investir ? »
[2] Skidata, « Prix de l'immobilier 2024 (m2) dans les 232 stations de ski »
[3] Le Figaro, « Saint-Martin-de-Belleville : l’étoile discrète mais montante des 3 vallées »
L.Mignon
